Innovation Challenges

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2019/20 Towards Zero Challenge (closed)

VicRoads
This challenge has closed.
Owner: VicRoads
Tags: VicRoads, Distraction, Drowsiness, Road trauma, Community engagement
Audience: Other
Anticipated Funding: $50,000
Applications close: March 25, 2019
Last Updated: April 1, 2019 12:12 AM
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The Challenge

As part of VicRoads Community Road Safety Grants program, the Towards Zero Challenge aims to influence road user behaviour to prevent and reduce serious injury and the number of lives lost on Victoria’s roads. 

The Towards Zero Challenge offers one-off grants of up to $50,000 to support new and innovative community-based behaviour change approaches to address a specific road safety challenge. 

Local community action is crucial in improving road safety. 

The 2019/20 Towards Zero Challenge is focused on road user distraction and/or drowsiness. 

Distraction and drowsiness are leading causes of serious injury and lives lost on Victorian roads. We’re calling on the community to take action, change behaviour and help save lives. 

What are VicRaods looking for? 

They are calling for applications that propose a new and innovative approach to addressing distraction and drowsiness in your community to improve road safety. 

It’s about thinking outside the box to make things better for your community, and daring to do things differently. 

The goal is to trial and evaluate a new behaviour change approach towards distraction and/or drowsiness in a chosen location. 

This may be a temporary infrastructure treatment which involves community engagement, an interactive behaviour change campaign, or a hands-on community-based education program. 

VicRoads want you to identify the:

  • road users and behaviour(s) to be addressed (e.g. cyclists and distraction) 
  • target audience(s) (e.g. shift workers, young drivers, pedestrians); and
  • environment you will target (e.g. a specific road, intersection or a school environment) 


The successful applicant will need to lead and promote a project that provides strategies and messaging to influence community behaviour change towards the identified challenge.


Eligibility Criteria

Who can apply? Organisations must be:

  • incorporated under the Corporations Act 2001 (Cth) or the Associations Incorporations Reform Act 2012 (Vic) and have a current Australian Business Number (ABN) (or have proof you have applied for one) that is not for a commercial entity or individuals 
  • a local government authority 
  • a school or university. 

If your organisation does not meet the eligibility criteria you must nominate an eligible auspice organisation to apply for the grant. Auspice organisations must meet the above criteria, and can include local councils. 

You will be required to submit a financial report as part of your application. If you are a local government authority your most recent annual report will suffice

Who is not eligible to apply?

  • Individuals 
  • Organisations that are primarily commercial organisations or bodies established for profit-making purposes 
  • Victorian State government departments or agencies 
  • Federal government departments or agencies

Terms and conditions

For complete details on the terms and conditions that govern the 2019/20 Towards Zero Challenge please refer to the website.

How to apply

To submit an application for the 2019/20 Towards Zero Challenge please refer to the website.

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