Tackle one of these 5 Focus Areas and provide your solution to improve the value chain of Swire/Coca-Cola:
Smart Retail & Consumer Engagement
Challenge your creativity and come up with a new model for Smart Retail & Consumer Engagement, focusing on community-based marketing/group purchase like online community marketing，group buying, or other trending platforms and technology such as Wechat shake or personalized gaming and enabling closed-loop promotional transactions to take place.
B2B Customer Experience
Transform existing sales channels by changing from engaging customers to connecting with businesses. Be inspired to create innovative ways and focus on building CRM for all sales channels - which are not part of the Swire/ Coca-Cola’s chain.
Advanced Analytics & Data Visualization
As a large company with 15 bottling factories in 11 provinces of mainland China, Swire has collected a huge database for years. Grab this opportunity to use the world’s current advanced analytics technology to optimize Swire’s data, analyze them and guide decision-making.
Digital Supply Chain
Data silos such as manufacturer’s utilization, inventory and capacity exist across Coca-Cola’s supply chain due to multiple partners like CPS, SCMC and different bottlers. Join us to solve inefficiencies from collaborating on the data transition, inventory plan, overhaul and delisting activities which cost the companies millions of dollars.
In a 10-slide PPT, summarize your project, detail the key points, and show how your business plan can create real value to Swire/Coca-Cola. The most creative and feasible projects will advance into the next phases.
For complete details on the eligibility criteria that govern 2019 Coca-Cola Innov8 Hackfest please refer to the website.
Terms and Conditions
For complete details on the terms and conditions that govern 2019 Coca-Cola Innov8 Hackfest please refer to the website.